24- Digital Transformation – Understanding the real problem is often the biggest issue

In this clip I talked with Prof. Dr. Richard Pibernik, Head of the Chair for Logistics and Quantitative Methods at the University of Wuerzburg about the real issue regarding digital transformation within organizations. We come to the point, the in many cases, organizations do not understand the problems and questions that need to be answered – and this is the biggest issue itself.

Link to Multimedia Campus: https://wijo.pageflow.io/wueconomics-outside-the-box-campus#226486

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